Complex Media has been able to wrangle its online footprint with impressive accuracy AudienceDevelopment.com

Meet The Complex Media Management Team

Rich Antoniello

CEO Rich Antoniello
Rich Antoniello joined the company as CEO in 2003 and quickly established Complex magazine into a profitable powerhouse known for delivering a sharp editorial blend of pop culture and style trends. Recognizing that consumers were increasingly migrating online for content, Antoniello oversaw the company’s expansion onto the web with the launch of Complex.com. In 2007, Antoniello formed Complex Media, Inc., a collective of 110 sites that forms a formidable hub for one of the most hard-to-reach demographics – young males – and one primed to make purchasing decisions. Antoniello has successfully navigated both traditional print and new media worlds. He has played a vital role in making Complex Media what it is today: the definitive online lifestyle portal for young, influential males seeking the latest information on products related to their core passions. Prior to joining Complex, Antoniello spent four years at National Geographic Adventure magazine, National Geographic Adventure Gorge Games in association with NBC, and Wenner Media’s Men's Journal. He began his career at Saatchi & Saatchi Worldwide where he handled media planning for Proctor & Gamble, Sauza and Paddington Brands. Antoniello is a graduate of the School of Management at SUNY's Binghamton University. In his spare time, he enjoys relaxing with a fine bottle of wine. He lives in New York City with his wife and two girls.

Brian Kelley

Associate General Manager Brian Kelley

Brian Kelley, General Manager, joined Complex Media in April 2007. Brian oversees the financial operations of Complex with additional responsibility for Human Resources, magazine Production and Distribution, Office administration, and Legal Affairs. Prior to joining Complex, Brian spent five years working for the Chief Financial Officer of Dennis Publishing USA (Maxim) after starting his career in media with Wenner Media (Rolling Stone, Us Weekly, and Men's Journal). Brian was named Secretary and Treasurer of Complex Media in November 2009.

Moksha Fitzgibbons

EVP Sales & Marketing Moksha Fitzgibbons

Joined Complex in 2002, where he has been responsible for impressive year-over-year ad sales growth and has introduced a wide variety of innovative programs such as multi-tiered advertising initiatives, cross-platform sales, custom premium content ownership sections and 360 touch-point programs combining online, offline and special events. Prior to joining Complex, Moksha was Fashion Manager at The Source Magazine from 1999-2002. He has a BS in PoliSci from Southern Connecticut State University.

Noah Callahan-Bever

Editor-In-Chief & Chief Content Officer Noah Callahan-Bever

Noah Callahan-Bever began working in magazines when he was 17, serving as the senior editorial assistant at NYC's ego trip magazine. By the time he began attending NYU, in 1997, he'd already spent the summer fact checking at VIBE. Through out college Noah maintained the position of contracted Writer-At-Large for VIBE's spin-off, BLAZE. In the years after leaving school Noah tried his hand at a number of related trades, A&Ring for a Sony distributed label and writing numerous programs for MTV and MTV News, however in 2002 he returned to magazines as the Editor-In-Chief of Mass Appeal. Eleven months later he was asked to be the Senior Editor of VIBE, which he did for 2 years before joining the staff of Complex as Deputy Editor in 2005. A year later Noah was promoted to Editor-In-Chief. When not ruling with an iron fist, Noah can be found residing in Cobble Hill, Brooklyn and wishing his building allowed pets. He really likes cats.

Scott Cherkin

EVP Product & Business Development Scott Cherkin

In March 2011, Scott Cherkin joined Complex Media (CM) as Executive Vice President of Product & Business Development and oversees audience development, publisher relations, social, mobile and video. Prior to Complex, Cherkin most served as Senior Vice President of Product and Business Development at the Travel Ad Network (now Travora Media), a leading vertical travel media company where he led the company’s publisher network as well as product strategy, including audience targeting and lead generation. Previously, Cherkin served as Director of Business Development at Dotomi, where he oversaw the marketing of audience targeting solutions. Cherkin has also held leadership positions in sales, marketing and business development at companies including theglobe.com, S&H Greenpoints, Book Reporter, and BPA. He holds a Bachelor of Science in Marketing from Penn State University.

Edgar Hernandez

VP Sales Edgar Hernandez

Edgar Hernandez has been with Complex Media since 2009. It's his second term with Complex, the first time in 2005 he was instrumental in building up existing and new business across Spirits, Fashion, Grooming, and Footwear. He was recruited to be a National Sales Director at Stuff, managing it's national sales team. Vibe Media then recruited him to be Associate Publisher, and later Publisher where he led sales and marketing for two years. When he received the call from Rich and Moksha to re-join the organization to help them aggressively drive revenue across all media platforms, it was an easy decision. He graduated from University of Massachusetts in 2000, and has been living in NYC since.

Aleksey Baksheyev

VP Technology Aleksey Baksheyev

Born and raised in the northern Siberia, Aleksey started to develop a passion for technology while taking Civil & Industrial Engineering classes in his hometown college. After moving to the US, Aleksey studied International Business Administration and Computer Science at Wagner College. In 2000, Aleksey joined Diversified Media Holdings, Inc, where he also served as VP of Technology. In 2004, Aleksey joined Marc Ecko Enterprises as a Senior Web Producer and in 2007 moved over to Complex Media to oversee all Web and IT related operations.

Alvaro Gomez

VP Advertising Operations Alvaro Gomez

Alvaro Gomez joined the Complex team in 2010. As VP of Advertising Operations, he leads the Account Management and Digital Advertising Operations teams in New York and Los Angeles. With a passion for operational processes and efficiency, Alvaro contributes 14 years of experience creating and leading operations teams in several fast growing Digital Media start ups. Prior to Complex he lead the operations teams at DoubleVerify, Operative, and WebSideStory (currently part of Adobe).

Rachel Shapiro

VP of Marketing Rachel Shapiro

Rachel joined the Complex Media team in 2008. As Marketing Director, she manages marketing, promotions, design and video production teams in New York City and Los Angeles, and oversees all marketing initiatives across digital, print, mobile and experiential extensions. Prior to Complex, Rachel was an Account Director at Drillteam Marketing, where she oversaw youth-targeted promotions and produced brand events for Toyota. Previously, as Senior Marketing Manager at Blender Magazine, she created, planned and executed merchandising programs and custom music events. Rachel also has worked in sales and marketing at ESPN.com, Elle Magazine and MTV Networks. She graduated from the University of Florida with a Bachelor of Science in Broadcast Journalism.

Nathan Brown

General Manager, Video and Complex TV Nathan Brown

Nathan Brown joined Complex Media in 2013 as the General Manager of Video and Complex TV. He oversees the development, production and distribution of all original and branded content for Complex TV, as well as video product, partnerships and business development.

Brown is a creative development executive, content production veteran and entrepreneur with over 15 years of deal-making, business development and talent management experience. Prior to joining Complex he helped develop and distribute multiple award-winning projects for brands and advertising agencies. And in 2010, he Executive Produced his first feature film, premiering at the Austin Film Festival before screening in festivals around the world.

He served on the San Francisco Museum of Modern Art's Contemporary Extension Board of Directors and was the founding Board President of the San Francisco Film Society's Midnight Club. Nathan studied advertising in Texas and completed his education at Regents College in London. He now lives blissfully fog-free with his wife and French Bulldog in Manhattan.